Bill Yeargin: CEO of Correct Craft

Bill Yeargin is CEO of Correct Craft, a 95-year-old company with global operations. Correct Craft’s subsidiaries include eight boat brands, three engine brands, three water sports parks and an entity devoted solely to innovation. The company has manufacturing facilities across the U.S. and distributes into 70 countries.

Under Bill’s leadership, Correct Craft has developed a unique culture of “Making Life Better.” They have won all their industry’s major awards and were recognized as Florida’s “Manufacturer of the Year.” One publication recognized Correct Craft as the boating industry’s "Most Innovative Company" while another described the company under Bill’s leadership as being “on an aggressive improvement path, the likes of which the marine industry has never seen.”

A passionate lifelong learner, Bill has earned a bachelor’s degree in Accounting, an MBA and is a Certified Public Accountant. He has completed post-graduate studies at Harvard, Stanford, and the Massachusetts Institute of Technology (MIT), completed Lean Six Sigma programs through Villanova University and is certified in both Myers Briggs Type Indicator (MBTI) and DISC.

Bill has served on numerous for-profit and non-profit boards. Currently he serves on the Board of Directors of the National Marine Manufacturers Association (NMMA), the Recreational Boating Leadership Council and the Florida Chamber of Commerce.

Bill has served both the Obama and Trump administrations on cabinet-level advisory councils and has been actively involved representing both his company and industry at the national and state level. He was appointed by Florida’s Governor to serve on the board of University of Central Florida and is a member of the Florida Council of 100.

Bill has been recognized with many of the marine industry’s top awards including Boating Industry's “Mover and Shaker of the Year” and most recently the industry's "Hammond Leadership Award." Florida Trend magazine has recognized Bill as one of “Florida’s Most Influential Business Leaders” and he is an Orlando Business Journal “CEO of the Year.” Bill was also presented the “Governor’s Business Ambassador Medal” by the Governor of Florida.

A prolific writer, Bill has been published hundreds of times and has authored two books. He has traveled to over 110 countries and is a sought-after conference speaker.

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